Comments on: PS3 PR Success in 8 steps

By: twistedsymphony

twistedsymphony — Fri, 08 Jun 2007 18:13:41 +0000

Nice link… it wouldn’t be the first time I saw something else that just seemed eerily familiar.

By: throwingks

throwingks — Fri, 01 Jun 2007 12:38:45 +0000

You might like this:
http://www.gamepro.com/sony/ps3/games/features/113928.shtml

By: twistedsymphony

twistedsymphony — Thu, 24 May 2007 15:10:47 +0000

Very true on the analogy working with the price. I did specifically leave it out because it really doesn’t have anything to do with PR. If the PR was solid they would have no problem selling the console at any price… they would simply have to do a better job at targeting an appropriate demographic for their set price point.

As for AIWFXIAPSP the site went down after the shit storm of people calling it out as a fake… there were a few mirrors up here and there but I’m too lazy to find a link. if you do a Google search on the domain you’ll find all the info you need on that blunder. It even spawned spin offs like http://www.alliwantforxmasisaps3.com

By: grim_d

grim_d — Thu, 24 May 2007 12:54:07 +0000

In section 7 those metaphors are also great in reference to the price.

a normal bottle-opener or knife would be cheaper and better for purpose than buying a swiss-army knife so naturally people are going to look at the cheaper option first, it might do less, but it’s more applicable to the situation.

i not sure if price is something you wanted to comment on or if you deliberately avoided it.

also, that alliwantforchristmasisaoso.com or whatever, doesn’t seem to exist anymore.

nice article though.